East China Sea Banbianshan Tourist Resort is located on the coast of East China Sea in Shipu Town, Xiangshan County. Surrounded by the sea on three sides, it is shaped like a unicorn, accompanied by two islands and embraced by white waves. With an area of about eight square kilometers, the scenic spot is by far the largest ecological comprehensive marine tourism project in East China. Ningbo UCI·Banbianshan Investment Co., Ltd. relies on natural and human resources such as mountains, oceans, beaches, islands and reefs, fishing villages, and follows the concept of low-carbon, ecology and wisdom, to build it into a tourism resort integrating culture, tourism, business and residence. It will be a seaside holiday resort that integrates parent-child vacations, coastal sports, health and wellness, and research and development.

"Kirin on the sea, a healthy town", the East China Sea Banbianshan project is positioned to build a coastal "rest and recuperation" resort relying on characteristic "mountain, sea and fishing" resources, focusing on building four themed areas and six centers. Four themed areas are tourism and vacation, health care and elderly care, health and sports, and cultural innovation. Six centers are the tourist resort center, the recuperation center, the international dual-care center, the marine sports center, the marine exploration center, and the international exchange center.